{"id":108,"date":"2026-10-26T15:58:27","date_gmt":"2026-10-26T15:58:27","guid":{"rendered":"https:\/\/betteryoucoaching.com\/blog\/?p=108"},"modified":"2026-10-26T18:47:02","modified_gmt":"2026-10-26T18:47:02","slug":"chapter-five-45-days","status":"publish","type":"post","link":"https:\/\/betteryoucoaching.com\/blog\/2026\/10\/26\/chapter-five-45-days\/","title":{"rendered":"Chapter Five: 45 Days"},"content":{"rendered":"\n\n\nDave Duffield led PeopleSoft to $1 billion and then recognized evolving the company\u2019s approach was needed to take us to the next level. He and the Board knew that the company needed new leadership with strong operational and growth experience.\n<p> <\/p>\n<p>\n\nEnter Craig Conway, new CEO. <\/p>\n<p>\n\nEnter Mike Gregoire, new EVP. And we quickly began the \u201cDrive to 45\u201d. <\/p>\n<p>\n\n<\/p>\n<p>45 days to reorganize the services business and our regions around a Sell-Deliver-Staff model. <\/p>\n<p>\n\n<\/p>\n<p>45 days to do a complete organization shake-up and move 1000-ish people into a completely new mindset and organization structure.\n<\/p>\n<p>\n45 days to identify strengths, hopes and dreams and move people into roles that suited them: Selling, Managing Projects, Developing Consultants, Delivering to our Customers.\n<\/p>\n<p>\nWe\u2019d transformed before. We were a software company, it\u2019s what happens in our space. Regional Alignment, Functional Alignment, back to Regional. I lost track.\n<\/p>\n<p>\nWe knew we wouldn\u2019t get everything right on the first try. We also knew we couldn\u2019t afford to wait for perfection. It was clear we needed role clarity, consistency across the organization, and an enhanced focus on measurements. \n\n<\/p>\n<p>So we moved fast, worked through the inevitable bumps, and learned a lot about what it takes to transform an organization without losing the culture that made it special.\n<\/p>\n<p>\nThere are a lot of ways to transform. Gradually with a waterfall plan, pilot in one area and expand, or rip the bandaid off and get it done. We were in \u201crip the bandaid off\u201d mode. <\/p>\n<p>\n\nNot all transformations can be accomplished in 45 days, nor should they. Speed can be an advantage when the organization knows where it is going and is empowered to work through the inevitable problems.\n<\/p>\n<p>\nFrances Frei and Anne Morriss wrote \u201cMove Fast and Fix Things\u201d in 2023 that could have been the playbook for our 1999 transformation. Their principles: identify the real problem, build trust, create an environment where people thrive, communicate powerfully, and empower teams to move fast, echo much of what we learned firsthand.\n<\/p>\n<p>\nThe vision was clear: growth through greater clarity, specialization, and regional accountability. Sell-Deliver-Staff gave us the operating model to make it happen. We had 45 days to get there.\n<\/p>\n<p>\nWith the knowledge that a successful transformation requires more than a new structure, we had clarity of purpose, speed of execution, deliberate attention to culture, and the discipline to fix what breaks along the way. Some lessons:\n<\/p>\n<p><\/p><ol><li><span style=\"text-wrap-mode: wrap; font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px;\"><strong>Perfection is the enemy of Done.<\/strong>  We were aligning a lot of people into a completely new paradigm. We were moving at lightning speed and were going to get some things wrong. We knew this and kept moving. We could fix things if needed. We had to get it done.&nbsp;<\/span><\/li><li><span style=\"text-wrap-mode: wrap; font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px;\"><strong>Process change required focus.<\/strong> Broken process flows cause confusion and frustration. With this fast and widespread change, we broke a lot of flows. We quickly rallied around the key flows, got the right people across the organization involved and empowered them. New ways of doing Resource Management, new Project Reviews, new Skill Tracking and Assessment, etc. Each process driven by people with the expertise and mindset to drive what was needed for our new organization.&nbsp;<\/span><\/li><li><span style=\"text-wrap-mode: wrap; font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px;\"><strong>Share the vision with everyone.<\/strong> Key to the success of this evolution in our business was getting everyone on board. Not just leaders. The team formulated a comprehensive communication plan for all org members at both a summary level and details. The what and the why. Stand-up meetings with managers, question and answer sessions, open forums, all geared at one thing. Every communication designed to accomplish one thing: alignment.&nbsp;<\/span><\/li><li><span style=\"text-wrap-mode: wrap; font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px;\"><strong>Preserving our culture was a priority.<\/strong> We were a tight group at PeopleSoft. We encouraged employees to be involved in the business, not just perform their job roles. PeoplePeople cared about each other, our customers, and the company\u2019s success. We were careful to engage people along the way and to retain the warm, supportive culture of our organization, even with the disruption. We deliberately protected our warm, supportive culture rather than assuming it would survive.&nbsp;<\/span><\/li><li><span style=\"text-wrap-mode: wrap; font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px;\"><strong>\u201cWhat gets measured gets done.\u201d<\/strong> Mike G\u2019s favorite phrase. We set new strategic goals, ways to measure, and marched toward attaining them. Without measurement, there is no true way to gauge progress. We rethought our measurements from margin, utilization, customer satisfaction, time to staff, average skill levels, and employee satisfaction. New goals. Clear accountability. Operating discipline.&nbsp;<\/span><\/li><\/ol>\n<p><span style=\"font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px; text-wrap-mode: wrap;\">Day 45 came and we were ready for our new roles, (some of) our new processes, and a fresh approach to Services. We were excited, worried, and launched. <\/span><\/p>\n<p><span style=\"font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px; text-wrap-mode: wrap;\">\n\nIt was a blast! <\/span><\/p>\n<p><span style=\"font-family: var(--wp--preset--font-family--nunito); font-size: var(--wp--preset--font-size--medium); letter-spacing: -0.1px; text-wrap-mode: wrap;\">\n\nIf you\u2019ve been through a major transformation, I bet you have battle scars of your own. What\u2019s your one lesson you took away? Message me and let&#8217;s chat!<\/span><br><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-108","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/posts\/108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/comments?post=108"}],"version-history":[{"count":5,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/posts\/108\/revisions"}],"predecessor-version":[{"id":113,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/posts\/108\/revisions\/113"}],"wp:attachment":[{"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/media?parent=108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/categories?post=108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/betteryoucoaching.com\/blog\/wp-json\/wp\/v2\/tags?post=108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}